WHAT IT IS Our lightweight shampoo instantly uplifts hair by removing buildup and delivers a touch of moisture for soft, moveable volume — a body-building boost for fine, thin hair or any hair that desires voluminous results.HOW IT WORKSFormulated with Panthenol (Pro-Vitamin B5), this shampoo adds moisture and promotes healthy-looking hair.When used with Thickening Volume Conditioner, this cleansing routine plumps strands for a thicker, fuller look.BENEFITS (copy for icons)volumecleans hairhydratessoftenslightweightnon-strippingcolor safeFORMULATED FOR Ideal for Fine to Medium hair types seeking a lightweight volumizing shampoo.Conditions: Untreated, Color-Treated, DryDiameters: Fine to MediumPatterns: Wavy (2A-2C) to Straight (1A) Use: Work a dab into wet hair, lather and rinse. Follow with Thickening Volume Conditioner. FROM THE PROSFollow with Thickening Go Big Plumping Treatment or Thickening Mousse for big, bouncy blow dries. Bumble and bumble Thickening Shampoo 250 ml